This is How You Die: Stories of the Inscrutable, Infallible, Inescapable Machine of Death
Ryan North, Matthew Bennardo, David Malki, Nathan Burgoine, Toby W. Rush, Rhiannon Kelly, Ryan Estrada, George Page III, Chandler Kaiden, Tom Francis, Grace Seybold, D.L.E. Roger, Daliso Chaponda, John Takis, Ada Hoffmann, Rebecca Black, Karen Stay Ahlstrom, Gord Sellar, M
It's a little outdated by now (Facebook changes so rapidly), but this is a solid introduction. It doesn't go in-depth enough for someone already familiar with social media, but it provides some good strategies to start off with.